We look into some of the APAC travel trends that are shaping up for spring.
The newest edition of Sojern’s Global Travel Insights Report is live , with up-to-date insights for travel marketers looking to reach travelers in Asia-Pacific. This spring season brings several local and regional holidays, which impact how travelers are searching and booking their travel. We look into some of the APAC travel trends that are shaping up, including:
Early travel planners unite!
Golden Week is already influencing April travel—so much so that April 29, the start of the Japanese holiday, is already one of the top three departure dates.
Variation in April departures
April 1, 29, and 13 are top departure dates searched for April. Travel appears to be pretty split throughout the month, as opposed to other regions, where departure dates trend towards the beginning of April.
Long haul travellers look to depart mid-week
So far, Wednesday sees the higher percentage of spring travel departures, at 19%. This is in contrast to short-haul travel, where Friday is the most popular departure day.
Interest shifts to Japan
Japanese metros Tokyo, a usual favourite, and Osaka, new to the list, top the short-haul destinations searched this spring.
Want more of the latest and greatest traveller trends for APAC and beyond? Make sure you check out our newest Global Travel Insights Report, out now.