Sojern & Google Hotel Search and Booking Trends [Infographic]

Our report, From Search Engine to Booking Engine: Sojern’s 2017 Hotel Report, looks into the full path to a hotel booking using both Sojern and Google insights. We’ve condensed some of the hottest takeaways into an infographic to show everything from year-over-year growth in search for branded terms to lead time for mobile bookings. Check it out:

2017-hotel-report-blog-infographic
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Thuy Pham

Design Manager

Our report, From Search Engine to Booking Engine: Sojern’s 2017 Hotel Report, looks into the full path to a hotel booking using both Sojern and Google insights. We’ve condensed some of the hottest takeaways into an infographic to show everything from year-over-year growth in search for branded terms to lead time for mobile bookings. Check it out:

2017-hotel-report-infographic_155dpi

About Thuy Pham

Thuy is the Design Manager at Sojern with over 4 years of experience turning data into beautiful visualizations. She holds a Masters in Fine Arts in Web Design & New Media. She loves to travel for music fests and hang out with her dog, Cooper.

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Thuy Pham About the author

Thuy is the Design Manager at Sojern with over 4 years of experience turning data into beautiful visualizations. She holds a Masters in Fine Arts in Web Design & New Media. She loves to travel for music fests and hang out with her dog, Cooper.



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