Drive Direct Bookings with the Marketing Tools of Global Hospitality Brands

Ready to boost those direct bookings? Our powerful marketing platform can reach and engage travelers throughout their trip-planning journey, and guide them to book directly.

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Why Hotel & Resorts Work with Sojern

When you spend less time worrying about digital marketing, you can focus on delivering the best possible experience for your guests.

Reduce OTA Dependency and Increase Direct Bookings
Drive brand awareness to engage travelers in the right moments and keep your hotel top of mind. Sojern leads travelers to book directly with you, so you own the customer relationship.
Leverage Travel and Digital Marketing Expertise
Check one more worry off your list with creative and media planning support that seamlessly manages your marketing plans. Our proprietary travel audiences, technology platform and team of travel experts ensure we efficiently hit your goals and maximize the business impact of your spend.
Establish a Direct Relationship with Your Guests
Build and maintain loyalty with existing customers. By analyzing their online activity and putting your property’s message front and center, you can stay top-of-mind while they browse, making a booking more likely.

The Sojern Travel Marketing Platform Provides Deep Multichannel Reach at Scale

Your travelers are already online. Now it’s time for you to find them at the moment they’re most receptive to your message.  

Programmatic
Get access to high quality display, native, video and CTV to reach your target travelers in more locations.
Social
Find and engage travelers on social media channels like Facebook and Instagram to make your message more personal.
Metasearch
Make your presence felt on the top metasearch engines to ensure you’re being seen and can compete on the same level as OTAs and other properties.
SEM
Run keyword campaigns on the world’s largest search engines to ensure your message stays front and center, as well as top-of-mind.

“The data that Sojern provides and their understanding of the target audience is one of the strongest points of the company. The insights they presented after the campaign are very valuable for our future projects.”

Artur Pielaszek
Deputy Director of Marketing

“Sojern has become one of our closest partners when it comes to performance. I don't think we have a single campaign where Sojern is not the key partner. If it's not broke, don't fix it.”

Branislav Ilic
Digital Performance Director, iProspect

“I really appreciate how easy it is to use. The direct bookings just keep coming in and there’s not a lot of upkeep on my end, which is nice being a busy property with multiple departments.”

Terra Wagner
Lodging Manager, Little River Inn

With today’s competitive market, it’s imperative for us to find tailored marketing solutions that both amplify the distinctive stories across our diverse portfolio and support hotelier efforts to drive direct bookings. Sojern’s customizable offering makes it easy for our collection of independent hotels to gain visibility and drive business in key digital acquisition channels.

Marissa Brady
Senior Director Hotel Direct Digital Marketing, Leading Hotels of the World

“The Sojern team has been great at providing insights and helping us to make more data-driven decisions. They’re ahead of the game in connecting multiple data points and solving this puzzle for the tourism industry.”

Linn Totland
Marketing Manager, Fjord Norway

Trusted by Distinguished Hotels & Resorts Around the World

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Our Platform Delivers Best-in-Class Features for Hotels & Resorts

To truly succeed in today's online environment, independent hoteliers like you need real-time market insights, on-demand campaign and reporting tools, creative services and a support team of travel experts. The Sojern Digital Marketing Platform delivers all this and more.

Unrivaled Traveler Insight

  • Profile, Find and Target Your Ideal Travelers.
  • Make more informed marketing decisions with competitive benchmarking and marketing-based trends
  • Continually hone your marketing strategy with timely and actionable campaign performance data strategies

Multichannel Scale

  • Engage travelers more efficiently across digital channels
  • Deliver the right message in the right place at the right time
  • Display, Facebook and Instagram, Search Engine Marketing (SEM), metasearch and video are all at your disposal

Automated Optimization

  • Increase the effectiveness of campaigns
  • Respond to changes in market dynamics and seasonality
  • Optimize performance to drive awareness and direct bookings

How Hotels & Resorts Drive Direct Bookings With Sojern

From real-time market insights, to on-demand reporting tools, to a support team of travel experts, everything you need for success can be found working with Sojern.

Managed Platform
A fully managed service that delivers exceptional performance and gives you access to real-time market insights, on-demand campaign and reporting tools, and creative services.
Pay on the Stay
A low-risk, digital marketing package where you only pay a commission after the customer has completed their stay.
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FLEXIBLE PLATFORM

Why Sojern

What hotel marketers need most is a simple yet sophisticated marketing platform that was purpose-built for travel. Sojern is the solution that not only helps you reach, engage and convert travelers, it delivers unmatched visibility into travel demand and the market itself. It all combines to increase your visibility and drive direct bookings. From real-time market insights, to on-demand reporting tools, to a support team of travel experts, everything you need for success can be found at Sojern.

Reports

As the industry continues to look to us for the latest trends and insights, we’re constantly striving to remain a thought leader in the world of digital travel marketing.

Destinations can team up with local tourism partners to scale marketing campaigns and tap into larger marketing efforts.

Attractions, tours, and activities marketers face unique challenges and we’ve put together a digital marketing guide to help navigate those challenges.

No matter how recovery evolves in 2021, the “new normal” will require travel advertisers to innovate, empathize, and adjust.

Start Your Digital Marketing Journey

Let us show you how thousands of hotels around the world use Sojern to drive direct bookings.

Contact Us Now
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