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Sojern’s 2026 State of Destination Marketing Report: Measuring Economic Impact Ranks as DMOs’ Top Priority Amid AI Disruption

Sojern’s 2026 State of Destination Marketing Report: Measuring Economic Impact Ranks as DMOs’ Top Priority Amid AI Disruption

Sojern’s 2026 State of Destination Marketing report reveals how DMOs are prioritizing economic impact, ROI, and AI amid rising performance pressure.

Sojern, Red Roof Expand Relationship with AI Concierge Rollout

Sojern, Red Roof Expand Relationship with AI Concierge Rollout

Sojern Named Best Digital Marketing Agency in the 2026 HotelTechAwards

Sojern Named Best Digital Marketing Agency in the 2026 HotelTechAwards

RateGain Completes Acquisition of Sojern to Power the Next Phase of AI-Powered Growth in Travel and Hospitality

RateGain Completes Acquisition of Sojern to Power the Next Phase of AI-Powered Growth in Travel and Hospitality

Sojern Introduces Inaugural European Destinations Advisory Board in Paris

Sojern Introduces Inaugural European Destinations Advisory Board in Paris

Holiday Travel Trends 2025: Cost, Comfort, and Closer-to-Home Trips

Holiday Travel Trends 2025: Cost, Comfort, and Closer-to-Home Trips

Sojern Joins Forces with PubMatic to Expand Travel Audience Data Curation

Sojern Joins Forces with PubMatic to Expand Travel Audience Data Curation

Sojern and HotelKey Launch Market Leading Real-Time Guest Feedback Integration During HITEC 2025

Sojern and HotelKey Launch Market Leading Real-Time Guest Feedback Integration During HITEC 2025

Turning the heat into high margin: How boutique hotels can ride the European influx this summer

Turning the heat into high margin: How boutique hotels can ride the European influx this summer

The great curation debate: myths, facts & the case for a vertical approach

The great curation debate: myths, facts & the case for a vertical approach

Coolcations, Comebacks and Culture: What’s Shaping Global Summer Travel in 2025

Coolcations, Comebacks and Culture: What’s Shaping Global Summer Travel in 2025

Sojern Named Global Marketing Partner by Ascott to Elevate Digital Performance and Direct Bookings

Sojern Named Global Marketing Partner by Ascott to Elevate Digital Performance and Direct Bookings

Sojern Introduces New Members to Destinations Advisory Board During Florida Meeting

Sojern Introduces New Members to Destinations Advisory Board During Florida Meeting

From volume to value: how programmatic curation drives better results in travel marketing

From volume to value: how programmatic curation drives better results in travel marketing

Bypass the delete button: How to get your email marketing strategy right

Bypass the delete button: How to get your email marketing strategy right

Sojern Introduces Fully Managed Email Campaigns—Hoteliers Pay for Performance

Sojern Introduces Fully Managed Email Campaigns—Hoteliers Pay for Performance

Sojern Unveils its 2025 State of Destination Marketing Report

Sojern Unveils its 2025 State of Destination Marketing Report

Can curation provide a green solution to third-party cookie woes?

Can curation provide a green solution to third-party cookie woes?

Make 2025 the year you futureproof your travel brand

Make 2025 the year you futureproof your travel brand

Travel marketing experts on Google's dominance in the face of AI

Travel marketing experts on Google's dominance in the face of AI

The Top Digital Marketing Travel Trends For 2025—And Why This Matters Across Industries

The Top Digital Marketing Travel Trends For 2025—And Why This Matters Across Industries

Long live curation … the answer to capturing holiday travel revenue?

Long live curation … the answer to capturing holiday travel revenue?

Sojern and Cloudbeds Announce New Integration at World Travel Market 2024

Sojern and Cloudbeds Announce New Integration at World Travel Market 2024

Struggling to boost profitability? For hotel marketers, success lies in first-party data

Struggling to boost profitability? For hotel marketers, success lies in first-party data

Red Roof® Partners with Sojern as Part of Strategic Plan to Elevate the Brand

Red Roof® Partners with Sojern as Part of Strategic Plan to Elevate the Brand

Travelers Are Spending Big This Holiday Season–With Higher Expectations Than Ever

Travelers Are Spending Big This Holiday Season–With Higher Expectations Than Ever

The intersection of delight and satisfaction: How hoteliers can improve the guest experience and subsequent profit margins

The intersection of delight and satisfaction: How hoteliers can improve the guest experience and subsequent profit margins

Three Ways Industries Everywhere Can Benefit From Travel AI Expertise

Three Ways Industries Everywhere Can Benefit From Travel AI Expertise

A not-so-cookieless world is here - here's what it means for marketers

A not-so-cookieless world is here - here's what it means for marketers

Cookieless is toast: What can travel marketers do to stay ahead?

Cookieless is toast: What can travel marketers do to stay ahead?

How embracing a creator mentality can bolster travel marketing

How embracing a creator mentality can bolster travel marketing

With or without cookies, travel marketers must prioritise first party data

With or without cookies, travel marketers must prioritise first party data

The Loyalty Loop: How to turn prospects into customers and customers into advocates

The Loyalty Loop: How to turn prospects into customers and customers into advocates

Top Technologies: The tools marketers need today to turn consumers into loyal customers

Top Technologies: The tools marketers need today to turn consumers into loyal customers

THE ULTIMATE CHECKLIST: HOW DESTINATIONS CAN OFFER ACCESSIBLE TRAVEL EXPERIENCES

THE ULTIMATE CHECKLIST: HOW DESTINATIONS CAN OFFER ACCESSIBLE TRAVEL EXPERIENCES

How destination marketers should tackle overtourism

How destination marketers should tackle overtourism

Curation is the answer to a cookieless world. Here’s why.

Curation is the answer to a cookieless world. Here’s why.

MIT to CTO: Pioneering Tech Innovations in Ad Tech with Carl Livadas

MIT to CTO: Pioneering Tech Innovations in Ad Tech with Carl Livadas

Third-party cookies are crumbling - here’s how to prepare your advertising campaigns

Third-party cookies are crumbling - here’s how to prepare your advertising campaigns

Everything You Need to Know About Planning a Trip to Paris This Summer

Everything You Need to Know About Planning a Trip to Paris This Summer

Curation in travel: A personalized, private replacement for third-party cookies

Curation in travel: A personalized, private replacement for third-party cookies

Combating cookieless: Why opt-in, people-based marketing will replace third-party cookies

Combating cookieless: Why opt-in, people-based marketing will replace third-party cookies

Paris Olympics Opening Ceremony—326,000 Crowd Is Security Nightmare

Paris Olympics Opening Ceremony—326,000 Crowd Is Security Nightmare

Visual Matrix Announces Integration Partnership with Sojern

Visual Matrix Announces Integration Partnership with Sojern

Going for gold: How travel marketers can capitalize on events to drive demand

Going for gold: How travel marketers can capitalize on events to drive demand

Sojern Now Available on Oracle Cloud Marketplace

Sojern Now Available on Oracle Cloud Marketplace

Three Ways Hotel Marketers Can Maintain Traveler Privacy While Filling Their Funnel

Three Ways Hotel Marketers Can Maintain Traveler Privacy While Filling Their Funnel

Sojern Expands its Guest Experience Solutions to Europe

Sojern Expands its Guest Experience Solutions to Europe

Sojern Elevates Guest Experience with HotelKey

Sojern Elevates Guest Experience with HotelKey

Sojern Introduces New Members to Destinations Advisory Board in New York City

Sojern Introduces New Members to Destinations Advisory Board in New York City

Hotelinking and Sojern partner to help hoteliers enhance direct guest communications and digital campaigns

Hotelinking and Sojern partner to help hoteliers enhance direct guest communications and digital campaigns

How Sojern Travel Marketing Platform Generated $10B In Bookings

How Sojern Travel Marketing Platform Generated $10B In Bookings

France Experiences Surge in Travel Demand Ahead of 2024 Summer Olympics–with Americans Leading the Charge

France Experiences Surge in Travel Demand Ahead of 2024 Summer Olympics–with Americans Leading the Charge

HSMAI Honor Sojern With A Bronze Adrian Award For Outstanding Travel Marketing

HSMAI Honor Sojern With A Bronze Adrian Award For Outstanding Travel Marketing

US Media and Sojern Join Forces in Central and South America

US Media and Sojern Join Forces in Central and South America

Sojern Named Finalist in the Hotel Digital Marketing Category in the 2024 HotelTechAwards

Sojern Named Finalist in the Hotel Digital Marketing Category in the 2024 HotelTechAwards

The Complete Guest Experience: Overcoming the Top Three Challenges Once They Walk Through the Door

The Complete Guest Experience: Overcoming the Top Three Challenges Once They Walk Through the Door

Sojern Reveals First Of Its Kind ‘State of Destination Marketing 2024 Report’

Sojern Reveals First Of Its Kind ‘State of Destination Marketing 2024 Report’

Sojern Unveils Exciting Travel Surge to South Africa: Spotlight on Growing Saudi Market, up 177% Year-on-Year, and Inclusive Tourism

Sojern Unveils Exciting Travel Surge to South Africa: Spotlight on Growing Saudi Market, up 177% Year-on-Year, and Inclusive Tourism

Optii Integrates With Sojern to Streamline Operations from Guest Requests to Fulfillment

Optii Integrates With Sojern to Streamline Operations from Guest Requests to Fulfillment

End of Year Holidays 2023: Sojern Unveils French Christmas Travel Trends

End of Year Holidays 2023: Sojern Unveils French Christmas Travel Trends

México, uno de los destinos preferidos de los Estadounidenses para las fiestas decembrinas

México, uno de los destinos preferidos de los Estadounidenses para las fiestas decembrinas

Sojern at TTG: A Positive Summer, But Not Reaching Pre-Pandemic Results

Sojern at TTG: A Positive Summer, But Not Reaching Pre-Pandemic Results

Flight Bookings to Singapore Ahead of Grand Prix Reveal a 63% Year-On-Year Surge

Flight Bookings to Singapore Ahead of Grand Prix Reveal a 63% Year-On-Year Surge

Sojern and Profitroom Join Forces to Drive Direct Hotel Bookings

Sojern and Profitroom Join Forces to Drive Direct Hotel Bookings

Sojern Expands Travel Marketing Platform with Acquisition of VenueLytics

Sojern Expands Travel Marketing Platform with Acquisition of VenueLytics

Sojern Expands into New Hotel Tech Via Acquisition. Here’s the Thinking

Sojern Expands into New Hotel Tech Via Acquisition. Here’s the Thinking

Sojern Acquires VenueLytics to Bolster its Platform for the Hospitality Industry

Sojern Acquires VenueLytics to Bolster its Platform for the Hospitality Industry

The Rise of AI in Travel: What it means now and in the future

The Rise of AI in Travel: What it means now and in the future

Sojern Announces Platform Enhancements to AI-Powered Audiences

Sojern Announces Platform Enhancements to AI-Powered Audiences

Estadounidenses y Canadienses eligen México como destino para vacacionar en verano

Estadounidenses y Canadienses eligen México como destino para vacacionar en verano

First-Party Data & Context: How to Get Personalization and Privacy at Scale

First-Party Data & Context: How to Get Personalization and Privacy at Scale

Strikes Impact Tourism, But France Still Wins, Even If Travelers Lose

Strikes Impact Tourism, But France Still Wins, Even If Travelers Lose

Italy second top European country for global travellers this coming summer

Italy second top European country for global travellers this coming summer

‍Sojern’s Data Reveals South African Tourism Industry on Path to Recovery

‍Sojern’s Data Reveals South African Tourism Industry on Path to Recovery

Summer Holidays: France and Europe more attractive than ever for travellers from the United States

Summer Holidays: France and Europe more attractive than ever for travellers from the United States

España está en la cima: ¿cómo pueden aprovechar los hoteleros la demanda de viajes de verano?

España está en la cima: ¿cómo pueden aprovechar los hoteleros la demanda de viajes de verano?

Chinese travellers are back and demand for domestic stays remains high

Chinese travellers are back and demand for domestic stays remains high

Driving Demand and Loyalty in a Permission-Based World

Driving Demand and Loyalty in a Permission-Based World

Sojern and Xcaliber Collaborate To Drive Direct Bookings and Increase Revenue for Asia-Pacific Hotels

Sojern and Xcaliber Collaborate To Drive Direct Bookings and Increase Revenue for Asia-Pacific Hotels

Semana Santa 2023: Aumenta el número de viajeros nacionales y extranjeros para disfrutar de las playas en México

Semana Santa 2023: Aumenta el número de viajeros nacionales y extranjeros para disfrutar de las playas en México

TTG Conversations: Five Questions with Kurt Weinsheimer (AI + ChatGPT)

TTG Conversations: Five Questions with Kurt Weinsheimer (AI + ChatGPT)

Sojern's Romozzi: Invest in Big Data (AI + ChatGPT)

Sojern's Romozzi: Invest in Big Data (AI + ChatGPT)

Middle East Set to Be One of the Fastest-Growing Airline Markets

Middle East Set to Be One of the Fastest-Growing Airline Markets

Sojern Announces 2023 Additions to Tourism Advisory Board

Sojern Announces 2023 Additions to Tourism Advisory Board

France, a Very Popular Destination This Year According to Data Analyzed by Sojern

France, a Very Popular Destination This Year According to Data Analyzed by Sojern

Sojern Recognized for Excellence in Digital Marketing by Hotel Tech Report

Sojern Recognized for Excellence in Digital Marketing by Hotel Tech Report

Latest Sojern Data Sees Middle East Sustaining World Cup Travel Intent

Latest Sojern Data Sees Middle East Sustaining World Cup Travel Intent

Tourisme en France : Sojern livre ses données analysées pour 2023

Tourisme en France : Sojern livre ses données analysées pour 2023

Using First-Party Data to Find Success in a Cookieless World

Using First-Party Data to Find Success in a Cookieless World

Un futuro brillante y sin cookies: los datos de origen que todo hotelero necesita para triunfar

Un futuro brillante y sin cookies: los datos de origen que todo hotelero necesita para triunfar

From AI to Google: 5 Truths for Travel Marketers in 2023

From AI to Google: 5 Truths for Travel Marketers in 2023

Sojern Expands Leadership Team With Strategic New Hires

Sojern Expands Leadership Team With Strategic New Hires

How Travel Brands Can Activate First Party Data

How Travel Brands Can Activate First Party Data

How Hoteliers Should Prepare for a Cookieless World Using First-Party Data

How Hoteliers Should Prepare for a Cookieless World Using First-Party Data

What Will ChatGPT Mean for the Travel Industry

What Will ChatGPT Mean for the Travel Industry

Flight bookings to Asia-Pacific up 250% ahead of Chinese New Year: Sojern

Flight bookings to Asia-Pacific up 250% ahead of Chinese New Year: Sojern

Flight Bookings to Asia-Pacific Up 250% Ahead of Chinese New Year Despite Inflation Highs

Flight Bookings to Asia-Pacific Up 250% Ahead of Chinese New Year Despite Inflation Highs

Sojern and PUSHTech™ Collaborate To Better Support Partners First-Party Data Strategies

Sojern and PUSHTech™ Collaborate To Better Support Partners First-Party Data Strategies

Tourism and Holidays, a Return to Normal Travel Despite Inflation

Tourism and Holidays, a Return to Normal Travel Despite Inflation

81 Percent of Hoteliers See a Lift in Revenue Once a First-Party Data Strategy is Implemented

81 Percent of Hoteliers See a Lift in Revenue Once a First-Party Data Strategy is Implemented

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