"We were entirely too dependent on OTAs, and through Sojern, we’ve been able to flip that. OTA bookings are down and we were able to increase our overall online revenue as a result. One of the main drivers, if not the main drivers of this, was connecting with Sojern. You drive people to our website to book direct. With direct bookings, we are able to better provide for our guests, and then on top of it, we aren’t paying out a huge commission."

"We’ve loved working with Sojern over the past decade. They understand our challenges and what matters to us. The revenue they’ve generated is important, but the trust they’ve built, and the clarity of working with them has been the best part of partnering with Sojern."

"I love the fact that we can convert so much direct business with Sojern! Increasing direct bookings has been our goal for a long time, and working with Sojern in this way perfectly plays into this strategy. It’s been a great help for us, and a way for us to drive direct business in a really easy way."

"Our relationship with Sojern isn’t new, we’ve worked together for many years. When the pandemic hit, we only wanted to invest in channels and partners who could drive business for us. Sojern gave our hotels a way to drive direct bookings in challenging times. And more than that, Sojern has been instrumental in educating our people at the property level about the fundamentals of digital marketing, ensuring our hotels are just as bought in as we are. Hats off to the Sojern team, they’ve been a brilliant partner."