At Sojern, our mission is to empower travel marketers to connect and engage travelers worldwide; equip them with the best tools and technology; and ensure they are prepared for what lies ahead. We are doing this by building a data-driven performance marketing engine of traveler intent signals across online, mobile, and connected TV channels, and providing AI-powered solutions for destinations to engage and delight guests. In all this, we will maintain your privacy and preserve the ability for you to control your personal information.
Our Key Principles
We are committed to earning your trust by focusing on our key privacy principles:
- Transparency: We will be transparent about our data collection, use, and disclosure, and we will clearly communicate that information so you can make informed decisions.
- Choice & Control: We will put you in control of your privacy by seeking your consent when we directly interact with you, provide choices when possible, and honor your privacy rights and requests.
- Accountability & Respect: We will be accountable for the confidentiality and security of your personal information, respect your local privacy laws, require third-party providers and recipients of your personal information to also do the same, and educate our employees on compliance with privacy policies and laws.
These principles form the foundation of Sojern’s approach to privacy and will continue to shape the way we build our Services.