Sojern's 2021 COVID-19
Travel Data Insights Dashboard

We provide weekly travel insights below to help hotels, attractions, and tourism boards understand travel behavior, and plan for recovery.

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Global Insights

The top chart shows total search volume or total booking volume. Every data point on the chart over all 3 years add up to be 100%.
The bottom charts focus on total search and booking volume that occurred in the last 14 days. The charts split out what months people are looking to travel.
About Our Data
We collect and analyze travel data, including flight and hotel booking data, from 1,000s of partners all around the world. This gives Sojern an unprecedented view of travel demand and is the basis of the Sojern insights presented above.
About Sojern
Sojern provides digital marketing solutions for the travel industry. Powered by artificial intelligence and built on more than a decade spent analyzing traveler intent data, Sojern activates multi-channel branding and performance marketing solutions to drive direct demand. More than 10,000 hotels, attractions, tourism boards and travel marketers rely on Sojern to engage and convert travelers around the world.

Articles: Covid-19 Travel Industry Updates

Use These US Holiday Insights to Prepare Your Marketing Strategies

2021 Showing Strong Holiday Travel Searches and Bookings Good news for travel marketers, 2021 travel planning has returned to a similar pattern as 2019. Despite the various uncertainties in the world, Americans’ appetite for travel has not diminished, and in fact, continues to grow. Even better news released this week, the Biden administration announced they […]

300 Travel Marketers Weigh in on Digital Advertising

Global travel marketers rose to the challenge as the world went into lockdown during the COVID-19 pandemic. From moving to “stay at home” messaging, to refocusing on local communities and drive markets, to using innovative ways of reaching their audiences at home, we saw countless ways the travel industry came together to make it through. […]

Aegean Airlines on COVID-19 Recovery and How to Adapt to Today’s Traveller 

The entire industry has suffered as a result of the pandemic, but it has given many travel brands the opportunity to take time to re-evaluate their strategies. In some cases it has proved beneficial, resulting in more efficient campaigns, with many marketers imagining a more equitable and sustainable future. Our recent article ‘Accelerate Your Recovery: […]