Sojern Launches on the Xola App Store

October 28, 2019

Sojern is now available on the Xola App Store. This will allow tour and activities operators to more easily influence in-destination travelers by signing up for Sojern directly. By combining the power of Xola with Sojern’s digital advertising solution, tour and activity operators can easily drive direct bookings directly to their site. 

Who is Xola?

Xola​ is an online booking system built for tour and activity operators. Xola provides a comprehensive software suite for tour and activity operators, covering every aspect of their business, including online and back-office reservations, payment processing, scheduling, inventory and guide management, customer relationship management, and distribution to the leading online travel agents.

 Xola’s mission is to empower tour companies and local economies with the industry’s most powerful, modern, and easy-to-use software. 

Who is Sojern?

Sojern makes digital advertising easy! Sojern is the one-stop-shop for attraction and tour operators who want to influence people to learn more about them and book directly on their website. With Sojern, you get access to the most popular digital advertising channels: Facebook, Instagram, Google display network, mobile, and more – all from one vendor.

How Sojern Works for Xola Members

Sojern and Xola partner to make it easier for tour and activity operators to market directly to travelers in destination. By integrating the Xola booking engine with Sojern’s world-class programmatic advertising solutions, tour and activity operators can effortlessly reach travels searching for tours and activities in their market, drive them to book direct and then track and measure their success.  

A true multi-channel approach that starts with building awareness. Sojern identifies people coming to your city or already on your streets looking for something to do and influences them to learn more about you. When a traveler is ready to book, we drive them directly to your website where they complete the booking transaction. Plus, you’re able to view your online account where you can monitor campaign performance.

Xola and Sojern Are Excited to Increase your Bookings

“As Xola moves upmarket, we are thrilled to partner with Sojern, the experts in travel advertising. Coupling Xola’s powerful booking and management software with Sojern’s advanced advertising platform, we are now able to help our customers drive more direct bookings and bring actionable insights to our customers more than ever before.” – J. Scott Zimmerman, CEO, Xola

“We are thrilled to be partnering with Xola – a leading platform in the Tour and Activity industry. Combining their powerful booking software and management systems with our expertise in digital advertising, we are positioned to bring the client and guest experience to a new level.”  – Cady Wolf, VP of Strategic Alliances, Sojern

Find Sojern in the Xola app store today. If you’re already a Xola user sign up for Sojern


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About Ryleigh Hazen

Ryleigh is Sojern's Content Marketing Associate. She has an incurable passion for content creation. When not in the office Ryleigh enjoys reading a good book, cooking, and walking her dog.

Ryleigh Hazen About the author

Ryleigh is Sojern's Content Marketing Associate. She has an incurable passion for content creation. When not in the office Ryleigh enjoys reading a good book, cooking, and walking her dog.