Sojern's Real-Time COVID-19 Travel Data Insights Dashboard FAQ
What is the COVID-19 Dashboard and how do I access it?
Sojern’s Real-time COVID-19 Travel Data Insights Dashboard provides daily travel insights to help hotels, attractions and tourism boards understand travel behavior, and plan for recovery.
Where does Sojern's data that powers this dashboard come from?
Sojern collects and analyzes travel intent data from thousands of airline and hotel partners from around the world. This gives Sojern an unparalleled view of travel demand and is the foundation of Sojern’s travel insights.
How do I use this information?
The dashboard will provide market insights on when and where demand will increase to the degree that a business would be able to reopen and begin marketing to power recovery. Dashboard users will also be able to compare different regions to see when travel is likely to recover in each market.
How often is the dashboard updated? At what time and in what timezone?
The dashboard will be updated daily at 11:12 pm UTC.
Why haven’t we already made this information publicly available before now?
Sojern decided to make the dashboard public because of the unforeseen popularity our unique travel dataset has generated. People around the world are looking for real-time travel data to help them better understand the impact COVID-19 is having on the global economy.
Why did you decide to use January 5th as the date to index for change in flight search and booking volume graph?
We decided to use January 5th as the baseline to allow apple-to-apple comparison in order to measure the magnitude between markets. Our index also accounts for seasonality in our data.
How is the share of future flight search and booking volume calculated?
Our share of future flight data calculates the distribution of searches or bookings conducted in the last 14 days for travelers who have considered or booked in the next 10 months between the datasets for 2019 and 2020. The intent is to identify which future travel months are different, either higher or lower, in 2020 in comparison to 2019.
What does the YOY % change in future search and booking departure months represent?
They represent year on year change in search and bookings for those travel months conducted in the last 14 days compared to the same period last year.
How are markets in the regional line graphs initially presented?
The markets are ordered based on volume.
Why aren’t all markets available on the list?
If you find a country is missing it means that it currently doesn’t meet our data requirements for listing due to limitations to access to relevant data.