Hotels
Find and engage travelers to increase direct bookings
Trusted by Top Travel Brands Worldwide
Designed for Results
Custom Creative Solutions for Your Travel Brand
Optimized Animated Ad Design for More Clicks
Our team designs animated HTML5 display ads tailored for the travel industry, boosting campaign performance and driving direct bookings.
- Responsive across all devices
- Tailored to your brand guidelines
- Designed for faster load times, enhancing user experience
- Available in multiple languages to reach a global audience
Email Design Services to Maximize Opens and Engagement
We create email designs that capture attention and ensure your messages land in inboxes, driving more bookings and boosting brand awareness while staying true to your brand.
- Customized layouts that align with your brand’s identity
- Personalized content that resonates with your audience
- Clear call-to-actions to encourage bookings
- Designed for both mobile and desktop viewing
Video Editing to Elevate Your Travel Marketing
We transform your existing video content into shorter, more impactful formats, perfect for capturing attention and driving engagement.
- Trim lengthy videos into concise, effective ads
- Add end slides featuring your logo, website, or call-to-action
- Highlight key messages to enhance viewer engagement
Custom Creative
Explore the Creative Possibilities
Your ideal travelers constantly navigate across channels as they plan for and purchase their upcoming trip. When you find them at the moment they’re most receptive to your message, you win. Sojern sets you up for virtual victory.
Proven Creative Solutions That Deliver Results
We continually A/B test and analyze creative performance across campaigns, sharing insights and recommendations with you to optimize your messaging, imagery, and overall strategy for better results.
+13%
clickthrough rate with HTML5 ads
+9%
conversion rate with animated ads
2x
faster turnaround than in-house teams
How it works
From Concept to Clicks – Your Creative Process Made Simple
"What stood out about Sojern's process is that they handle everything, so we wouldn't have to figure it out ourselves. We have no digital marketing expertise on our staff."
Zack Anchors
"Not being a graphic designer myself, a big selling point for me was getting complimentary creatives when signing up. The process itself was very smooth."
David Hansson
"Sojern’s ad creative offering is great! For agencies or advertisers who do not have the ability to provide their own creative, Sojern offers complimentary ad creative with media buy-in. The ad creative process is seamless and turnaround times are exceptional."
Simran Gabri
"Our digital ad experience with Sojern has been nothing short of top-notch... Sojern works very effectively with keeping our lines of communication open and being aware of our internal deadlines. When the digital ads are presented to us, the team at Valencia Hotel Group is consistently pleased with the designs delivered. They have been an amazing strategic partner."
Amy Trench
“While Sojern’s greatest asset is their ability to target travelers programmatically, the ultimate indicator of performance is typically measure in CTR or ROAS. Creative plays an integral part in the overall equation and since we launched in March using Sojern’s creative, even during a global pandemic, our ROAS has continued to be strong.”
Clay Coomer
Frequently Asked Questions
How do I get Sojern’s creative services?
Sojern’s creative services are included as part of our Travel Advertising and Guest Experience solutions. When you partner with us, you’ll have access to a global team of designers who can create custom display ads, emails, and shortened videos tailored to your brand and marketing objectives. Some creative services are included at no extra cost, with options to expand and customize further based on your needs.
What file formats do you support for ad creatives?
We support HTML5, JPG, PNG, GIF, and video formats such as .MP4. For detailed specifications, please reach out to your Client Success Manager.
How long does it take to produce a creative?
Typically, it takes 1-2 weeks from the initial request to final approval, depending on the complexity, number of revisions, and the type of creative requested.
Do you offer support for multi-language campaigns?
Yes, we can design creatives in multiple languages to cater to your global audience. Your Client Success Manager will coordinate this based on your audience and campaign goals.
Can I provide my own assets for the creatives?
Absolutely. We encourage you to share your brand guidelines, images, and any other assets that can help us create designs that align with your brand.
What’s the difference between static and HTML5 ads?
Static ads are single-frame images, while HTML5 ads allow for animations and interactivity, resulting in higher engagement rates.
How can email design help boost my marketing efforts?
Our email designs are optimized for high open and click-through rates. We focus on mobile responsiveness, clear call-to-actions, and personalization to ensure your emails resonate with your audience and drive direct bookings.
Can you help edit and shorten existing video content for ads?
Yes, we can edit your existing video content to a shorter, more impactful ad format—such as trimming a 4-minute promo video to a 30-second spot. We can also add end slides to feature your logo, website, or call-to-action.
Can you assist with ongoing updates and refreshes to our creatives?
Yes, we provide support for updating and refreshing your creatives to keep them relevant and effective. Whether it’s a seasonal update or a full redesign, we’re here to ensure your marketing stays ahead of the curve.
Do you offer A/B testing for creatives on individual campaigns?
While we don’t conduct A/B testing on individual campaigns, we do perform extensive A/B testing across all customer campaigns. This approach allows us to quickly gather statistically significant data, ensuring the recommendations we share with you are based on reliable findings and can be applied appropriately to your creative strategy.
Explore Solutions Designed to Achieve Your Marketing Goals
Ready to Enhance Your Marketing?
Our team is here to help you create stunning creatives that captivate travelers and drive direct bookings. Get started with Sojern’s Guest Experience and Travel Advertising platforms today.