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EMAIL MARKETING

Turn Guest Data Into Direct Revenue

Email is still one of the best ways to reach travelers—and it doesn’t have to be complicated. Sojern’s email solutions help you reconnect with past guests, bring back abandoned bookings, and drive repeat, direct revenue. Whether you prefer a fully managed service or a flexible software subscription platform, we’ve got you covered.

Get Started with Email
CONNECT, CONVERT, REPEAT

What is Email Marketing?

Email marketing lets you speak directly to the travelers who already know and love your brand. With personalized messages and a clear opt-out process, you can stay top of mind, fill slower periods, and keep guests coming back, while owning the relationship every step of the way.

Why it matters for travel marketers:

  • Turn first-party guest data into personalized, high-impact campaigns
  • Stay connected with guests across the journey-before, during, and after their stay
  • Build a high-performing channel for re-engagement, OTA winbacks, and lasting loyalty
STAY IN TOUCH, STAY BOOKED

Benefits of Email Marketing for Travel Brands

High Engagement and ROI

Email remains one of the most cost-effective ways to convert lookers into bookers-especially when powered by your first-party guest data.

Own Your Guest Data, Own the Relationship

Sojern connects directly to your PMS, giving you the insights and access OTAs keep hidden.

Targeted and Personalized

Use segmentation to unlock guest insights, like identifying high spenders, group bookers, or first-timers, and tailor messaging that drives them back.

Ideal for Retention and Re-Engagement

Turn a single stay into a lasting relationship with targeted follow-ups that drive loyalty and repeat revenue.
TWO PATHS, ONE SMART PLATFORM

How Sojern Delivers Powerful Email Campaigns

  • Flexible Campaign Models: Manage everything yourself with a software subscription, or have Sojern take care of everything for you—from design to delivery—with no upfront cost. Flexibility for any team size or strategy.
  • PMS Integration & Guest Data Security: We integrate directly with your PMS to unlock guest data you can actually use, securely and compliantly. No guesswork, just full visibility and smarter marketing.
  • Campaign Stewardship: Our team provides tailored media planning, activation, and optimization aligned to your goals.
  • Engagement Reporting You Can Trust: Track what matters, open rates, clicks, conversions, and more, with campaign reporting that’s easy to read, share, and act on.‍
  • Audience Growth and Campaign Automation: Automatically grow your audience with every stay. From welcome emails to post-checkout offers and seasonal campaigns, we make it easy to re-engage guests and build long-term loyalty.
Why Sojern
SUCCESS STORIES

Email Marketing That Delivers

See More Success Stories

Explore More Channels

The Sojern Marketing Platform for Hospitality integrates seamlessly with the media channels that matter most.

SEM Advertising

Put your brand front and center of the search results to drive high-quality traffic to your site

Native Advertising

Seamlessly deliver engaging and relevant content where travelers are already browsing

CTV Advertising

Reach and inspire travelers on their favorite streaming platforms

Metasearch Advertising

Drive direct bookings from travelers who are ready to purchase

Video Advertising

Engage travelers with immersive short- and long-form content

Social Advertising

Reach and influence travel consumers where they spend their time online

Display Advertising

Drive direct bookings at a high ROAS across a wide range of sites and apps

Ready to Power Revenue with Email?

Turn insights into bookings with targeted email campaigns built for hospitality. Whether you want full control or hands-off execution, we’ve got the right solution for your team.

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