Sojern Recognized for Global Customer Support Capabilities by Hotel Tech Report
Sojern has earned Hotel Tech Report’s Level III GCSC.
*Read the full announcement on Hotel Tech Report
This week Sojern, the digital marketing platform built for travel, earned Hotel Tech Report’s Level III Global Customer Support Certification (GCSC) for its investments into tools, processes and strategies that ensure the ongoing success of its customers. Hotel Tech Report scored Sojern across four of the key pillars of the GCSC Rubric: pre-emptive support, reactive support, coaching and customer validation.
The Hotel Tech Report GCSC program analyzes software vendors along critical dimensions of customer support infrastructure in order to help hoteliers minimize risk and maximize positive outcomes when selecting technology partners. In order to become certified, companies must open their internal systems to Hotel Tech Report for assessment along a rigorous 34-point GCSC Rubric.
It gives us great pleasure to receive this distinction from Hotel Tech Report. Our team’s dedication and consistency in delivering delight to our customers is reflected in this GCSC recognition. It is a badge few can claim, and sets us apart in the industry.
At Sojern, our customers are at the center of every conversation we have, and we place great value on customer feedback. We believe this is reflected not only in the GCSC recognition, but also in the comments customers leave for us on Hotel Tech Report.
Here are just a few of those comments:
“Ease of use and the ability to capture additional hotel revenue, great customer service. It's a no brainer. Thank you.”
“It is easy to use and gives you more reservations every month than you would otherwise. A great way to make your presence felt online .”
“Sojern is a company we like working with. The platform is easy to use, great service, with a commitment to excellence. Great ally to drive direct bookings.”
“Support from the Sojern team [is], prompt and supportive.”
“Customer service teams are very responsive to any issues.”
[We like working with Sojern because of] “the competence and the great professionalism of the staff, the promptness in the answers, the human relationship we have established.”
“With [Sojern] we generate monthly revenue with very good ROI.”
“We increased our direct reservations and online presence for a fraction of the cost since we started working with Sojern.”
“Better visibility on the web and more direct bookings, that's what we were looking for and we got it! We are very happy.”
Looking to grow your marketing presence with a company renowned for their customer-first approach? Get in touch with our team today.
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It’s incredible what we’ve gotten through Sojern in terms of direct bookings in such a short space of time. Working with Sojern is the easiest, simplest option out there. They take care of all the legwork and there is little to no input needed from my side. They have been a fantastic partner.
"Email marketing is declining in importance, and other forms of communicating with guests and prospective guests are becoming much more important. First-party data provides the foundation of everything else we're going to do. Really understanding our customers is the starting point for all hotel marketing. This also creates the opportunity when the guest gets to the property to recognize them properly and anticipate their needs.”
“Our collaboration with Sojern remains strong. For the past two years their digital media expertise has provided Hyatt’s Americas Field Marketing team insightful data to help our advertising reach the right audiences at the right time and navigate the evolving travel landscape and consumer preferences.”
"There are so many benefits that first-party data provides hotels today. Consumers are being fed so much information through so many different channels. First-party data gives you the opportunity to tailor messaging for each cohort of consumers, and provide a very personalized experience. That is the goal of collecting and leveraging this data."
We are constantly looking for new ways to communicate with the guests that we want. It’s a challenge! When I heard about Sojern, I knew this was going to take a lot of the work off of me. Sojern places our ads where it matters the most to the traveler. Everything is taken care of, and we get to reap the benefits of Sojern’s efforts.
Looking to learn more about Connected TV to meet your branding goals? Interested in metasearch and direct booking strategies to help your independent hotel? We’ve got detailed reports that address your every marketing need.