Author

Sara Dettmer

Product Marketing Head

, Sojern

Sara Dettmer is the Head of Product Marketing for Destinations, where she leads go-to-market strategy, positioning, and growth initiatives across a unified travel marketing platform. With deep expertise in travel, tourism, and enterprise SaaS, Sara brings a customer-first approach to connecting data, media, and measurement to drive meaningful outcomes for destination marketers.
Sara Dettmer is the Head of Product Marketing for Destinations, where she leads go-to-market strategy, positioning, and growth initiatives across a unified travel marketing platform. With deep expertise in travel, tourism, and enterprise SaaS, Sara brings a customer-first approach to connecting data, media, and measurement to drive meaningful outcomes for destination marketers.
Sara Dettmer is the Head of Product Marketing for Destinations, where she leads go-to-market strategy, positioning, and growth initiatives across a unified travel marketing platform. With deep expertise in travel, tourism, and enterprise SaaS, Sara brings a customer-first approach to connecting data, media, and measurement to drive meaningful outcomes for destination marketers.
Expertise:
Destination
Enterprise
First-Party Data
Travel Trends
Multichannel

Recent Blogs

Destination Marketing in the New Age: A Complete Guide for DMOs

A complete guide for DMOs on data-driven destination marketing, traveler personalization, and campaign measurement.

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Re-Engagement That Drives Results: Winning Back Customers with Precision

See how travel brands win back lapsed customers with real-time intent data and personalized cross-channel campaigns.

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