Sojern has specialized in traveler path-to-purchase data for over a decade. Delivering more than $13B in direct bookings for clients to date by activating multi-channel branding and performance solutions.
Throughout the year, Sojern analyzes global travel behavior. These insights are shared in reports to help travel marketers plan, strategize, and execute strong marketing campaigns.
The platform uses proprietary data science methods to examine real-time information from OTAs, meta search engines, airlines, hotel properties, first-party data and other travel intent signals.
In the largest survey of travel marketers to date, this report explores responses from 600+ marketers—providing a look into the changing digital landscape and how the travel industry is reacting.
To date we placed more than 16 million heads in beds at hotels both large and small all over the world.
To date we put more than 7 million travelers in seats with regional, national, and international airlines.
Our robust selection of audience profiles cover travelers across their path to purchase.
Year over year we help grow our customers’ business generating more than $13 billion in bookings.
We work with top travel brands and independent hotels across the world.
Think Iowa City and their innovative agency, Strategic America, partnered with Sojern to build awareness and inspire more visits with a multi-channel online marketing campaign.