Sojern has specialized in traveler path to purchase data for over a decade and our aim is to know all the world’s travelers and move them from dream to destination. We now partner with over 8,500 customers around the globe.
Sojern conducts an annual global survey of 600+ travel marketers and the findings are shared throughout the year in a variety of vertical and regional reports to help travel marketers increase their knowledge and get better results.
The platform uses proprietary data science methods to examine real-time information from OTAs, meta search engines, airlines, hotel properties, first-party data and other travel intent signals.
In the largest survey of travel marketers to date, this report explores responses from 600+ marketers—providing a look into the changing digital landscape and how the travel industry is reacting.
We now work with over 8,500 customers around the globe in a wide range of travel verticals.
With over 500 employees around the world Sojern has a presence in all major travel markets.
Our robust selection of audience profiles cover travelers across their path to purchase.
Year over year we help grow our customers’ business generating more than $13 billion in bookings.
We work with top travel brands and independent hotels across the world.
Think Iowa City and their innovative agency, Strategic America, partnered with Sojern to build awareness and inspire more visits with a multi-channel online marketing campaign.