Drive Direct Bookings

Supercharge your direct bookings with our award-winning team of travel marketing experts and unrivaled traveler insight. Get access to Google, Facebook, Instagram, SEM, and metasearch—all in one place—and only pay a commission for completed stays.

Try It Today
Box showing increased booked revenue
Box showing graph of conversions per channel
Increase Direct Bookings

Unlock More Direct Bookings with Pay On The Stay

Put our unrivaled traveler insight and real-time intent to work and get the best possible direct booking results for your property. Best of all? You only pay a commission for completed bookings. 


Pay Only for Completed Stays

Save on upfront marketing costs and boost your new customer acquisition efficiency. We fund the campaign’s spend, you only pay once their hotel stay is complete. 

Automated Performance

With Sojern, automation is built into the platform so your ads are always where they need to be and optimized to drive performance.
Programmatic Media

Free Ad Design

Boost direct bookings and brand visibility with Sojern's expert multichannel ads, designed to drive efficiency and results.
Search Engine

Self Service Reporting

Access a user-friendly online account for ease of managing campaigns, tracking results, and reconciling bookings.
Keep More of Your Own Revenue

Show the OTAs Who’s Boss

Multichannel Marketing Made Easy

Simplify your multichannel advertising with Sojern's centralized solution, launching campaigns across multiple channels simultaneously without upfront budget requirements. Adapt effortlessly to evolving privacy regulations and maximize ROI while saving time and resources.

  • Reduce resources required to manage digital marketing
  • Acquire new customers efficiently
  • Prepare for a privacy-first, cookieless advertising environment
Mockup of browser and mobile phone showing different digital ad channels
Laptop mockup showing Sojern Travel Marketing Platform dashboard

Self-Serve Reporting

Our insights can help you adapt to changing market conditions, and allow you to demonstrate the impact of your digital marketing efforts to your stakeholders.

  • Demonstrate marketing effectiveness and outcomes to stakeholders
  • Get on-demand access to information for smarter decision-making
  • React to the latest trends and better understand the new dynamic demand for travel

Travel Industry Expertise

Put the focus on your guests while we handle the planning, implementation and management of your ad campaigns.

  • Put the focus on your guests while we handle the planning, implementation and management of your ad campaigns
  • Use minimal in-house resources to meet your business goals
  • Peace of mind with Sojern's privacy-first, cookieless-ready solutions, ensuring seamless performance in a changing digital landscape
Asian business man talking on the phone and writing in a notebook


We put your ads in front of travelers who are similar to those already visiting your website.
Co-op Marketing


We put our AI to work optimizing performance across channels to deliver better visibility and more conversions to boost direct bookings.


We empower you to make better marketing decisions with access to campaign performance, on-demand reporting and easy online reconciliation.

Deep Multichannel Reach at Scale

Your ideal travelers constantly navigate across channels as they plan for and purchase their upcoming trip. When you find them at the moment they’re most receptive to your message, you win. Sojern sets you up for virtual victory.

  • Metasearch: Compete efficiently on the top metasearch engines as your brand defense strategy against the OTAs
  • SEM: Execute keyword campaigns on the world’s largest search engines
  • Programmatic Display: Reach your target audience with high-quality display ad placements
  • Social: Find and engage travelers on social media channels like Facebook and Instagram
Mockups of 3 mobiles phones showing display ads, Facebook ads, and a video ad
Your direct bookings Partner

Why Hotels Love Working With Sojern

Delivering the best possible guest experience should be your focus. Sojern exists to handle the heavy lifting of your digital marketing and draw on our 15+ years of expertise and experience. Rest assured that your campaign is being supported by the best in the business.

  • 10,000+ Customers Annually
  • $10+ Billion Bookings Driven
  • 1,000s of Partners Around the World

Trusted by Travel Brands Worldwide

2024 Sammy Award badge
SaaS Awards Finalist 2024 Badge
The Information You Need Most

Hotel Marketing Strategies & Insights

Maximize Your Hotel Marketing Strategy

Pay on the Stay takes your revenues to new heights while keeping you one step ahead of the competition.