sojern blog

Fresh Perspectives on Travel, Technology, & Trends

From emerging technology to shifting traveler expectations, we unpack what’s happening in travel today. Stay informed with perspectives that help travel brands make smarter decisions in a shifting landscape.

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Hotel Chain
Cookieless
Hotel

How Wyndham Hotels & Resorts Leverages First-Party Data, Personalization, and Privacy

Jackie DiStasi shares Wyndham Hotels & Resorts' take on first-party data.

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Awards
Global
Hotel

Sojern Recognized for Excellence in Digital Marketing by Hotel Tech Report

Sojern ranks amongst the top Digital Marketing Agencies.

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DEI
Destination

How Destinations International Leads Diversity, Equity, and Inclusion in the Travel Industry

Sophia Hyder Hock talks diversity, equity, and inclusion with Sojern.

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Asia Pacific
Travel Trends

Lunar New Year Sees Intraregional APAC Travel, Spike in Interest to Japan

Sojern’s latest travel trends for this Lunar New Year.

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Destination
Global

Q&A: Make the Most of Your Destination’s Sustainability Efforts

We answer your destination's biggest questions about sustainability.

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Display
Programmatic Media

Programmatic Advertising Guide For Travel Marketers

Programmatic advertising activates your messaging to the right users.

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Destination
Global
Travel Trends

Use Data to Find Sustainable Travelers for Your Destination

Find your ideal travelers online with search, booking, and location data.

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DEI
Destination
Global

How To Create Safe and Diverse Travel Experiences Within Your Destination

Destinations must create safe, welcoming, and inclusive spaces.

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Global
Sojern Culture

Sojern Celebrates Diwali—The Hindu Festival of Lights

Sojernistas around the world came together to celebrate Diwali.

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Hotel

Stephen Fitzgerald Joins Sojern In New Hotel-Focused Leadership Role

Fitzgerald will align Sojern's hotel sales vertical in the Americas.

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