Reach and Inspire Travelers on the Largest Screen

Sojern’s Connected TV (CTV) solution helps travel marketers reach highly qualified travelers while they stream their favorite shows. Leverage global travel-intent data to engage audiences in immersive environments and drive incremental bookings — beyond the reach of traditional TV.

Get Started with CTV
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What is Connected TV (CTV) Advertising?

Connected TV advertising delivers video ads to travelers while they watch streaming services through devices like smart TVs, set-top boxes, and game consoles. The Sojern Traveler Ecosystem™ leverages billions of travel intent signals to precisely identify and engage prospective travelers while they are in a leaned-back, discovery-focused mindset.

Why it matters for travel marketers:

  • Reach audiences who no longer watch linear TV.
  • Inspire travelers during early planning and dreaming stages.
  • Deliver programmatic ads in premium, brand-safe content environments.
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Benefits of Connected TV for Travel Brands

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Benefits of Display Advertising for Travel Brands

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Benefits of Social Advertising for Travel Brands

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Benefits of Metasearch for Travel Brands

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Benefits of Video Advertising for Travel Brands

Reach Qualified Travelers

3% of travelers watching ad-supported OTT plan to travel within a year – and 49% of U.S. travel intenders can’t be reached via traditional TV.

Drive High Engagement

Sojern’s CTV campaigns average a 96% video completion rate – 25% higher than typical digital video.

Increase Incremental Reach

CTV complements your multichannel strategy and unlocks new audiences across the traveler journey.

Gain Transparency and Insights

Track performance by impressions, reach, video starts, completion rates, and more through our easy-to-use reporting portal.
customer growth stories

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“The data that Sojern provides and their understanding of the target audience is one of the strongest points of the company. The insights they presented after the campaign are very valuable for our future projects.”

John Doe
Marketing Manager
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How Sojern Makes CTV Simple and Effective

  • Leverage Existing Creative
    Use the same assets across linear TV, video, and mobile for efficiency and cohesive messaging.
  • Campaign Stewardship
    Our expert team provides tailored media planning, activation, and optimization aligned to your goals.
  • Self-Serve Performance Reporting
    Access on-demand metrics, audience insights, and campaign results.
  • Premium, Contextual Placement
    Ads appear in relevant environments — from entertainment and sports to travel content.

Ready to Inspire Travelers on CTV?

Let’s add Connected TV to your multichannel mix and reach travelers as they plan their next getaway.