SAN FRANCISCO, Nov. 13, 2013 /PRNewswire/ — Sojern, the world’s leading data-driven traveler engagement platform, ranked 60 out of 500 companies on Deloitte’s Technology Fast 500™ and was the fastest growing travel-focused technology company on the list, based on its 3811% growth between 2008 and 2012. Deloitte’s rankings are selected based on percentage fiscal year revenue growth for the past four years and a meticulous analysis of North American companies’ technical innovation and entrepreneurship.
Sojern’s keen focus on traveler intent and big data has allowed it to concentrate exclusively on the rapidly growing online travel sector, which comprises over 1/3rd of all ecommerce transactions (ComScore 2012). As travelers are generally affluent, educated and tech-savvy, wielding significant purchasing power and consistently demonstrating demand for new products, this is an attractive audience to marketers. Sojern combines unique traveler profiles with billions of intent data points from travelers’ past online behaviors and current actions. These curated anonymous data profiles are combined with powerful technology and algorithms to engage consumers across multi-screen and multi-channel touchpoints — such as targeted display, dynamic creative, video, Facebook, mobile, online and print boarding passes — in the travel planning and purchase cycle, optimizing the marketing message for the right person at the right time and in the right medium.
“We’re thrilled be ranked as the top travel-focused technology company on Deloitte’s annual Fast 500 list,” said Mark Rabe, Sojern CEO. “There is a revolution taking place in the online travel market and Sojern is right at the heart of it. We’re applying cutting edge technology to new sources of data to drive true one-to-one conversations for our 500+ global customers, the largest names in travel.”
Headquartered in San Francisco with key offices in New York, Omaha and London, Sojern is the world’s leading data-driven traveler engagement platform that delivers the most efficient marketing, distribution, monetization and insight solutions at scale. Since 2007, the company has helped top travel brands like American Airlines, American Express, Avis|Budget Group, Choice, Enterprise, Hertz, Hilton, Hyatt, IHG, Las Vegas Tourism, Marriott, Microsoft, Samsonite, Starwood, United, and US Airways more efficiently and meaningfully engage with travelers to drive conversions, loyalty and monetization.
For more information, please visit sojern.com.