From emerging technology to shifting traveler expectations, we unpack what’s happening in travel today. Stay informed with perspectives that help travel brands make smarter decisions in a shifting landscape.
AI is transforming hospitality by enabling personalized, proactive guest experiences and smarter hotel operations.
How DMOs can turn sustainability goals into action through data, always-on campaigns, and co-op marketing.
Tap into the growing road trip trend and engage modern travelers.
Shift budget towards direct bookings and away from third-party providers.
Discutimos los planes de la industria del turismo para abrir el mercado.
Mark Rabe, CEO, shares Sojern's thoughts on racial and social inequality.
Travelers are beginning to dream about and plan their future travel.
Travelers are using your website when dreaming and planning their trips.
We expect that the industry will recover in stages.
Dive into your website and social media analytics to see historical trends.
Vacation rentals are improving strategies to protect the safety of guests.
Take advantage of quick wins when improving your digital marketing
Sojern surveyed 500+ hoteliers worldwide—most gearing up for recovery.
We’re ready to help you take the guesswork out of your digital marketing. Contact us to tap into the travel industry’s most intelligent marketing platform.
