Webinar Speakers
Dawn Briggs
Dawn Briggs oversees Sojern’s global strategic accounts, helping ensure that customers have access to Sojern's best-in-class digital marketing solutions, powered by unique first-party and travel industry data. With over 20 years of digital advertising sales experience, Dawn has worked for start-ups to established brands, providing impeccable customer service and exceeding her customer’s marketing KPIs. Dawn has her bachelors from Union College and received her masters from Syracuse University.
Josiah Mackenzie
Josiah is the founder and Principal of Benchmark Research Partners, a research firm specializing in helping industry participants understand market changes and opportunities through peer benchmarking data. He is also the publisher of Hospitality Daily and Hotel Operations, which thousands of hoteliers read each month for ideas on how to delight guests and deliver financial results. Josiah previously held global marketing leadership roles at technology companies serving the hotel industry through investor relations, revenue management, and operations.
Jacquelyn DiStasi
Jacquelyn is the Senior Director, Digital Analytics & Optimization, for Wyndham Hotels & Resorts, the world’s largest hotel franchisor with over 9,100 hotels in more than 95 countries. She manages all aspects of reporting and analysis for 23 responsive brand websites, 13 language variants, and both native iOS/android apps, including performance monitoring, customer journey analysis, visitor segmentation, and financial modeling. In addition to digital analytics, she also leads Wyndham’s digital optimization and AB testing practice as well as CDP enablement and activation. Prior to her current position, she also held roles in market research and business intelligence. She received a B.S. in Marketing from the University of Maryland and a M.S. in Marketing from Columbia University.
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