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In this five-part webinar series, Sojern provides an in-depth overview of the digital marketing landscape for travel marketers with practical tips, advice and real-world examples of how hotels, attractions, and destinations can use digital advertising to drive bookings. In this webinar, Emily Dille, Director of Marketing Communications at Classic Hotels & Resorts, joined Kurt Weinsheimer, Sojern’s Chief Solutions Officer, to provide an overview of the multi-channel digital advertising landscape. They walk through all the major channels including metasearch, Facebook, Instagram, programmatic display, and search and explain where each channel fits into the traveler’s path to purchase.
Kurt Weinsheimer leads the solutions organization at Sojern, which includes product, data science and engineering. A veteran in travel marketing, Kurt has more than 15 years of experience in online travel commerce and media and is the force behind Sojern’s mission to offer digital marketing solutions for the travel industry. Prior to Sojern, Kurt served in executive and leadership positions at Netpulse, Spot Runner Inc., Cendant Travel Distribution Services, WorldRes.com, and Patagonia. He was also founder and GM of the hotel division for Orbitz. Kurt holds a Master’s in business administration, marketing and organizational behavior from Northwestern University and a Bachelor of Arts degree in English and political science from Boston College.
We are proud to be thought leaders in digital marketing for travel, providing the industry with the latest trends and insights.
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With cookies going away in 2025, now's the time to prepare your digital marketing strategies.
Sojern, Benchmark Research Partners, and Wyndham share how hoteliers around the world are using first-party data and the results they are seeing.
Dive into these UKI travel trends and learn how to use data to activate a direct booking marketing strategy
In this five-part webinar series, Sojern provides an in-depth overview of the digital marketing landscape for travel marketers with practical tips, advice and real-world examples of how hotels, attractions, and destinations can use digital advertising to drive bookings. In this webinar, Emily Dille, Director of Marketing Communications at Classic Hotels & Resorts, joined Kurt Weinsheimer, Sojern’s Chief Solutions Officer, to provide an overview of the multi-channel digital advertising landscape. They walk through all the major channels including metasearch, Facebook, Instagram, programmatic display, and search and explain where each channel fits into the traveler’s path to purchase.
Kurt Weinsheimer leads the solutions organization at Sojern, which includes product, data science and engineering. A veteran in travel marketing, Kurt has more than 15 years of experience in online travel commerce and media and is the force behind Sojern’s mission to offer digital marketing solutions for the travel industry. Prior to Sojern, Kurt served in executive and leadership positions at Netpulse, Spot Runner Inc., Cendant Travel Distribution Services, WorldRes.com, and Patagonia. He was also founder and GM of the hotel division for Orbitz. Kurt holds a Master’s in business administration, marketing and organizational behavior from Northwestern University and a Bachelor of Arts degree in English and political science from Boston College.
We are proud to be thought leaders in digital marketing for travel, providing the industry with the latest trends and insights.
With cookies going away in 2025, now's the time to prepare your digital marketing strategies.
Sojern, Benchmark Research Partners, and Wyndham share how hoteliers around the world are using first-party data and the results they are seeing.
Dive into these UKI travel trends and learn how to use data to activate a direct booking marketing strategy
We’re ready to help you take the guesswork out of your digital marketing. Contact us to tap into the travel industry’s most intelligent marketing platform.
