Navigating the Digital Ad Landscape in 2025: Challenges & Opportunities for Destination Marketers
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We know your time is valuable, so we’re bringing the key takeaways from our State of Destination Marketing 2025 report straight to you. In partnership with the Benchmark Research Partners, and in collaboration with Brand USA, Destination Canada, European Travel Commission, and Caribbean Tourism, we surveyed 200+ destination marketers worldwide to uncover the latest digital marketing insights and emerging trends for DMOs.
Prefer to watch instead of reading a lengthy report? We’ve got you covered. Join this webinar for an engaging breakdown of the trends and best practices shaping 2025—so you can plan smarter and stay ahead.
Christy is a senior marketing manager at Sojern with over seven years of digital marketing experience. She crafts and executes Sojern's strategy to support destination marketing, primarily focused on global localization, content development, and new initiatives to help destination marketers see success in the cookieless world. Through partnering with destination experts in the industry, her vision is to help the world's destination marketers find the right travelers and engage them with the right message at the right time.
Seth Orozco is a data-driven marketer with a passion for travel and connecting brands with the right audience. He graduated with honors from Missouri State University earning his MBA with a concentration in marketing and finishing in the top 10% of MBA students nationwide. He established the first non-for-profit sports marketing organization in Kansas City, Show Me Sports Marketing. Seth has over 10 years of marketing experience with various brands such as the St. Louis Cardinals, Live!, and Rosewood Hotels. Seth brought his marketing passion to Sojern in 2019. Starting with the marketing team, he was responsible for growing the brand through events, sponsorships, and leadership speaking engagements for two continents. Since, he has transitioned to the sales organization where he consults destination and attraction clients on aligning their marketing plans with data strategies to achieve their goals. Seth currently lives in his hometown of Kansas City. He is an avid sports fan and traveler, often combining the two hobbies. He is a licensed real estate agent and investor. Seth spends his free time with his four nephews and one niece and volunteers as a youth football coach.
We are proud to be thought leaders in digital marketing for travel, providing the industry with the latest trends and insights.
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With cookies going away in 2025, now's the time to prepare your digital marketing strategies.
Sojern, Benchmark Research Partners, and Wyndham share how hoteliers around the world are using first-party data and the results they are seeing.
Dive into these UKI travel trends and learn how to use data to activate a direct booking marketing strategy
We know your time is valuable, so we’re bringing the key takeaways from our State of Destination Marketing 2025 report straight to you. In partnership with the Benchmark Research Partners, and in collaboration with Brand USA, Destination Canada, European Travel Commission, and Caribbean Tourism, we surveyed 200+ destination marketers worldwide to uncover the latest digital marketing insights and emerging trends for DMOs.
Prefer to watch instead of reading a lengthy report? We’ve got you covered. Join this webinar for an engaging breakdown of the trends and best practices shaping 2025—so you can plan smarter and stay ahead.
Christy is a senior marketing manager at Sojern with over seven years of digital marketing experience. She crafts and executes Sojern's strategy to support destination marketing, primarily focused on global localization, content development, and new initiatives to help destination marketers see success in the cookieless world. Through partnering with destination experts in the industry, her vision is to help the world's destination marketers find the right travelers and engage them with the right message at the right time.
Seth Orozco is a data-driven marketer with a passion for travel and connecting brands with the right audience. He graduated with honors from Missouri State University earning his MBA with a concentration in marketing and finishing in the top 10% of MBA students nationwide. He established the first non-for-profit sports marketing organization in Kansas City, Show Me Sports Marketing. Seth has over 10 years of marketing experience with various brands such as the St. Louis Cardinals, Live!, and Rosewood Hotels. Seth brought his marketing passion to Sojern in 2019. Starting with the marketing team, he was responsible for growing the brand through events, sponsorships, and leadership speaking engagements for two continents. Since, he has transitioned to the sales organization where he consults destination and attraction clients on aligning their marketing plans with data strategies to achieve their goals. Seth currently lives in his hometown of Kansas City. He is an avid sports fan and traveler, often combining the two hobbies. He is a licensed real estate agent and investor. Seth spends his free time with his four nephews and one niece and volunteers as a youth football coach.
We are proud to be thought leaders in digital marketing for travel, providing the industry with the latest trends and insights.
With cookies going away in 2025, now's the time to prepare your digital marketing strategies.
Sojern, Benchmark Research Partners, and Wyndham share how hoteliers around the world are using first-party data and the results they are seeing.
Dive into these UKI travel trends and learn how to use data to activate a direct booking marketing strategy
We’re ready to help you take the guesswork out of your digital marketing. Contact us to tap into the travel industry’s most intelligent marketing platform.