sojern blog

Fresh Perspectives on Travel, Technology, & Trends

From emerging technology to shifting traveler expectations, we unpack what’s happening in travel today. Stay informed with perspectives that help travel brands make smarter decisions in a shifting landscape.

Illustration for Blog

Explore All Articles

Search & Filter

Industry
Expand Filter
Region
Expand Filter
Channels
Expand Filter
Topics
Expand Filter
Clear All
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
AI
Hotel

Transforming Hospitality: How Digital Marketing Elevates the Guest Experience

Digital marketing is a powerful tool for hoteliers to engage their guests.

Read More
First-Party Data
Global
Travel Trends

Charting the Course: What's Trending for Travelers in 2024

Discover 2024 travel trends and plan for success in the travel landscape.

Read More
Sojern Culture
Sojern Gives Back

Global Unity: Sojern Employees Shine a Light on Breast Cancer

Sojern employees donated, volunteered, and moved for breast cancer.

Read More
AI
Hotel
Hotel Chain

The Complete Guest Experience: Overcoming the Top Three Challenges Once They Walk Through the Door

Hoteliers can capitalize on new opportunities and reap huge benefits

Read More
Destination
AI
Travel Trends

New Report: The State of Destination Marketing 2024

Our latest report shares insight to help guide DMOs when planning for 2024.

Read More
Sojern Culture

Celebrating Black History Month: Sojern's Inspiring Talk with Javeno Mclean

We welcomed Javeno Mclean to share his message—Exercise is for all.

Read More
Agency
Global
Hotel

Bridging the Gap: How Agencies Partner with Travel Experts for Data-Driven Success

Agencies exceed client goals by leveraging travel data and expertise.

Read More
Cookieless
Privacy

Navigating the Privacy Landscape: A Sojern Perspective for Hotel Marketers

Privacy isn't a roadblock, but an avenue for building trust.

Read More
Destination
North America

Always-On With Visit Pensacola: Why Moving Beyond Seasonal Strategies Worked for This Beachside Destination

Nicole Stacey shares why always-on marketing works for Pensacola.

Read More
Hotel
Hotel Chain
Global

The Wellness Revolution: Hotel Marketing for the Modern Traveler

Wellness tourism has emerged as a powerful trend within hospitality.

Read More

Let's Start a Conversation

We’re ready to help you take the guesswork out of your digital marketing. Contact us to tap into the travel industry’s most intelligent marketing platform.