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6 Design Tips to Jump-Start Your 2022 Advertising

In our ad creative webinar, Laura Barker, Sojern’s Senior Creative Manager, will look at six design tips that travel marketers can implement today in advertising strategies. She’ll share suggestions around ad copy, call-to-actions, images, and other creative recommendations that will inspire the right travelers, at the right time, with the right message. We’ll review real examples of how our customers are using these tips today in their ads to convert travelers.

‍

WEBINAR FOCUS

  • Recommendations for the ideal ad copy, images, and ad sizes
  • Looking at real examples of ads our customers use that drive conversions
  • Sharing tips that you can apply today to jump-start your 2022 advertising strategy 
  • Live Q&A with Creative experts

Webinar Speakers

Laura Barker

She/Her
Senior Creative Manager

Laura is Sojern's Senior Creative Manager bringing over 15 years of graphic and web design experience to the team. Laura leads Sojern’s Creative Ops team and creative a/b testing strategy. As a creative and analytics-driven individual, she prides herself on delivering engaging solutions to customers and tends to "geek out" over Google Sheets.

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We are proud to be thought leaders in digital marketing for travel, providing the industry with the latest trends and insights.

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New Research: How Hotels Are Using First-Party Data To Drive Revenue and Build Stronger Relationships Today

Sojern, Benchmark Research Partners, and Wyndham share how hoteliers around the world are using first-party data and the results they are seeing.

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How Hoteliers can Turn Data into Direct Booking Success: A UK&I Perspective

Dive into these UKI travel trends and learn how to use data to activate a direct booking marketing strategy

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Sojern & Google Present: Maximizing Direct Booking Performance with Sojern and Google Hotel Ads

Sojern and Google share how to achieve direct booking success into 2023, with an emphasis on using cookie-proof channels such as SEM and metasearch.

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Europe, Latin America, and North America Webinar
Calendar
January 19, 2022
Clock
9:00AM PST / 17:00 GMT
Asia Pacific, Middle East, and Africa Webinar
Calendar
Calendar

6 Design Tips to Jump-Start Your 2022 Advertising

In our ad creative webinar, Laura Barker, Sojern’s Senior Creative Manager, will look at six design tips that travel marketers can implement today in advertising strategies. She’ll share suggestions around ad copy, call-to-actions, images, and other creative recommendations that will inspire the right travelers, at the right time, with the right message. We’ll review real examples of how our customers are using these tips today in their ads to convert travelers.

‍

WEBINAR FOCUS

  • Recommendations for the ideal ad copy, images, and ad sizes
  • Looking at real examples of ads our customers use that drive conversions
  • Sharing tips that you can apply today to jump-start your 2022 advertising strategy 
  • Live Q&A with Creative experts
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Webinar Speakers

Laura Barker

Senior Creative Manager

Laura is Sojern's Senior Creative Manager bringing over 15 years of graphic and web design experience to the team. Laura leads Sojern’s Creative Ops team and creative a/b testing strategy. As a creative and analytics-driven individual, she prides herself on delivering engaging solutions to customers and tends to "geek out" over Google Sheets.

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