A Sustainable Future for European Travel–What We Learnt in 2020

Limited budgets, uncertainty around regional lockdowns, and ever-changing traveller behaviour means that versatility is key when it comes to 2021 planning. With the travel industry beginning to see signs of recovery, what can destinations do to effectively drive and sustain future demand? Sojern’s Managing Director for Europe, Celine Chaussegros, will run through the latest European travel trends data, highlighting the impact the vaccine developments had on searches and bookings, and look forward to 2021 insights. Celine will be joined by Eduardo Santander, CEO of the European Travel Commission, and Alessandra Priante, Director of Europe at UNWTO to discuss a sustainable future for European travel. As always we will open it up to a live Q&A for attendees to ask the experts their questions.

Webinar Speakers

Céline Chaussegros

She/Her
Managing Director, Europe

Céline Chaussegros is Sojern's Managing Director for Europe. She supervises multicultural teams in London, Dublin, Paris and in markets, and oversees all European commercial activities and advertising operations across hotels, attractions, airlines, and destinations. With more than 15 years of experience in the online travel and hotel distribution spaces, Céline has an unmatched history of supporting hoteliers and the European travel industry. Prior to Sojern, Celine held roles at Orbitz Worldwide, OPODO, and Hotels.com. As a true European expert, she holds a double master in Applied European Languages—speaks four languages—and Tourism Management, having studied and lived in Germany, then Belgium where she started her career working for the German National Tourism Board.

Eduardo Santander PhD

He/Him
CEO, European Travel Commission (ETC)

Eduardo Santander is the Executive Director and CEO of the European Travel Commission (ETC). His role focuses on building the value of tourism for the countries of Europe through cooperation in sharing best practices, market intelligence, and promotion. Eduardo has over 15 years of experience in tourism marketing, brand development, business consulting, advocacy and public affairs gained in diverse private companies and public institutions from the tourism and hospitality sector.

More On-Demand Webinars

We are proud to be thought leaders in digital marketing for travel, providing the industry with the latest trends and insights.

Upcoming Webinar

New Research: How Hotels Are Using First-Party Data To Drive Revenue and Build Stronger Relationships Today

Sojern, Benchmark Research Partners, and Wyndham share how hoteliers around the world are using first-party data and the results they are seeing.

Watch Webinar
Upcoming Webinar

How Hoteliers can Turn Data into Direct Booking Success: A UK&I Perspective

Dive into these UKI travel trends and learn how to use data to activate a direct booking marketing strategy

Watch Webinar
Upcoming Webinar

Sojern & Google Present: Maximizing Direct Booking Performance with Sojern and Google Hotel Ads

Sojern and Google share how to achieve direct booking success into 2023, with an emphasis on using cookie-proof channels such as SEM and metasearch.

Watch Webinar
Europe, Latin America, and North America Webinar
Calendar
Clock
Asia Pacific, Middle East, and Africa Webinar
Calendar
Calendar

A Sustainable Future for European Travel–What We Learnt in 2020

Limited budgets, uncertainty around regional lockdowns, and ever-changing traveller behaviour means that versatility is key when it comes to 2021 planning. With the travel industry beginning to see signs of recovery, what can destinations do to effectively drive and sustain future demand? Sojern’s Managing Director for Europe, Celine Chaussegros, will run through the latest European travel trends data, highlighting the impact the vaccine developments had on searches and bookings, and look forward to 2021 insights. Celine will be joined by Eduardo Santander, CEO of the European Travel Commission, and Alessandra Priante, Director of Europe at UNWTO to discuss a sustainable future for European travel. As always we will open it up to a live Q&A for attendees to ask the experts their questions.

00
Days
00
Hrs
00
Min
00
Sec

Webinar Speakers

Céline Chaussegros

Managing Director, Europe

Céline Chaussegros is Sojern's Managing Director for Europe. She supervises multicultural teams in London, Dublin, Paris and in markets, and oversees all European commercial activities and advertising operations across hotels, attractions, airlines, and destinations. With more than 15 years of experience in the online travel and hotel distribution spaces, Céline has an unmatched history of supporting hoteliers and the European travel industry. Prior to Sojern, Celine held roles at Orbitz Worldwide, OPODO, and Hotels.com. As a true European expert, she holds a double master in Applied European Languages—speaks four languages—and Tourism Management, having studied and lived in Germany, then Belgium where she started her career working for the German National Tourism Board.

Eduardo Santander PhD

CEO, European Travel Commission (ETC)

Eduardo Santander is the Executive Director and CEO of the European Travel Commission (ETC). His role focuses on building the value of tourism for the countries of Europe through cooperation in sharing best practices, market intelligence, and promotion. Eduardo has over 15 years of experience in tourism marketing, brand development, business consulting, advocacy and public affairs gained in diverse private companies and public institutions from the tourism and hospitality sector.