webinars
Where Travel Marketers Learn, Share, and Stay Ahead
Get timely perspectives on topics across travel, advertising, and technology. Hear from industry experts and peers as they share insights and strategies to drive meaningful results.
Latest On-Demand Webinars
How Political Forces & Market Shifts Are Reshaping Travel to Mexico
Learn how evolving market trends and political shifts are reshaping travel to and from Mexico in 2025
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Why Hotels Can’t Afford to Ignore Email Marketing
Discover how to drive more revenue with hotel email marketing strategies that work—personalization, automation, and data you already have.
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Navigating the Digital Ad Landscape in 2025: Challenges & Opportunities for Destination Marketers
Get insights from 200+ destination marketers—discover top digital marketing trends and strategies to attract more travelers in 2025.
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Explore More On-Demand Webinars
Navigating Metasearch Shifts: Protecting Your Direct Distribution Strategies
Discover strategies to adapt to metasearch shifts, safeguard direct bookings, and strengthen guest loyalty in this Sojern webinar.
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State of Destination Marketing 2024: Key Learnings to Inform Your Strategy and Plans for 2025
Explore the latest trends and best practices in digital marketing from 300+ destination marketers across the globe.
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The Destination Marketer’s Crash Course on the Cookieless World
With cookies going away in 2025, now's the time to prepare your digital marketing strategies.
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Sojern & Google Present: Maximizing Direct Booking Performance with Sojern and Google Hotel Ads
Sojern and Google share how to achieve direct booking success into 2023, with an emphasis on using cookie-proof channels such as SEM and metasearch.
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New Research: How Hotels Are Using First-Party Data To Drive Revenue and Build Stronger Relationships Today
Sojern, Benchmark Research Partners, and Wyndham share how hoteliers around the world are using first-party data and the results they are seeing.
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How Hoteliers can Turn Data into Direct Booking Success: A UK&I Perspective
Dive into these UKI travel trends and learn how to use data to activate a direct booking marketing strategy
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Use Data to Optimize the Hotel Guest Experience
Put data at the forefront of your hotel strategy to build loyalty and drive direct bookings.
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Travel Insights: US Travel on the Rebound
PlaceIQ brings real-world perspectives from US movement data and consumer behavior.
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6 Design Tips to Jump-Start Your 2022 Advertising
Improve your marketing campaigns with our six design tips to help convert travelers.
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The Future of Travel Advertising Without 3rd Party Cookies for Destinations
Learn about the current digital marketing landscape and the role cookies play in it.
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Unlock New Growth With Sojern
There are two sides to travel: supply and demand. We understand how they interact so you make smarter moves with your marketing budget.