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Holiday Travel Trends 2025: Cost, Comfort, and Closer-to-Home Trips

Person walking through London, United Kingdom, on a snowy day

Holiday Travel Trends 2025: Cost, Comfort, and Closer-to-Home Trips

Explore Sojern’s 2025 holiday travel trends report—cost-conscious travelers, short-haul demand, and the return of Chinese outbound travel.

Latest Press Highlights

Boutique Hotelier

Luxury hotel room in European city

Boutique Hotelier

Turning the heat into high margin: How boutique hotels can ride the European influx this summer

Travelers dreaming for the long haul in 2016

The Second Edition of the World Tourism Forum Held in Istanbul

Thanks to Summer Olympics, Brazil is a rising destination in 2016 with US and European travelers

Travel Round-Up: Hotel Openings, American Airlines, United Grupo Posadas, AC Hotel's New AOR, and More

Dubai Climbs Up In Most Popular Long-Haul Destinations

Heads Up Travel Agents: The 'Dreaming Period' for Summer Travel Starts Now

Japan favoured destination for Chinese New Year travel

North America, Europe Top Travel Booked in Q4

Paris tourism recovering following attacks, finds research

Rio De Janeiro, Buenos Aires, Sydney and Reykjavik all gain popularity with U.S. travelers this year

Summer Olympics, Paris Travel And More Abound in Sojern's Travel Report

What to expect from 2016

Cuba Tourism One Year After Obama's Announcement

Travel to Paris begins to recover in wake of terror attacks

Four Places to Look for Holiday Deals on Airfare

Cyber Monday is Coming: The Best Travel Deals Online

How Is Today's Traveler Booking a Hotel Room?

Last-minute hotel bookers increasing but flights remain a more snap decision

6 Charts Showing Latin American Travelers' Search Behaviors

Advertising technology and travel: How two worlds collide

September Most Popular Month for Travel in Q3

These are the cheapest and most expensive airports for Thanksgiving travel

Tips for finding airfare deals for Thanksgiving and the holiday season

Year-end travel trends see Singapore as top destination

For hotels, a new reality of booking lead times and path to purchase

For Hotels, a New Reality of Booking Lead Times and Path-to-Purchase

Sojern urges travel firms to make site ads more relevant

Companies of the east use Vienna as a springboard to the west

The Future of Travel - An Interview with Sojern Commercial Director, Russell Young VIDEO

'H' is for Hegemony

Technology And Data Are Spurring A Clash Of Travel Titans

Sojern, Intent Media and Hotel Tonight lined up for BrightOn Travel 2015

What Americans should expect when traveling to Cuba

20 Charts Showing Surprising Trends in Global Last-Minute Travel

Sojern Reveals World's Top Destinations

SG50 creates buzz for hotels, travel agents

Haiti Tops American Travelers' Hot Destination List

Greece still a top destination for Europeans: Sojern

The Week in Travel Stats: Learn Where Your Clients Could Be Headed Next

Trends: Take Advantage of a Client's Dream Period

The gap between summer dreaming and summer booking

Sojern gets Down, Ola looks to New Initiatives, Geall joins Amex GBT

Using Whole-Funnel Marketing to Generate Better Business

Travel Survival Guide for the 4th of July

CHTA Stresses Collaboration in Facing Challenge from Cuba

Hotels seeking results-driven alternatives to OTAs and meta driving Sojern growth

ASPAC traveller spend potential

Travel to Cuba Could Change the Game in the Caribbean

Get the Most Out of Your Hotel's Ad Campaign

Dive into Digital Strategy

Five Ways for Hotel Managers to Maximize their Marketing Budget

Five ways for Hotel Managers to Maximize their Marketing Budget

MERS fears sends air travel to South Korea tumbling

Some Science Behind Personalization

Typical 24: Stephen Taylor, Sojern

California's drought no match for its tourism industry

RANKED: The hottest pre-IPO ad tech startups of 2015

A third of Asia wants to go to Europe this summer

Sojern's Global Travel Insights report analyses impact of regional and current events

New Tour Operators Add Trips To Cuba Amid Increased Demand From Americans

Q1 Travel Searches Favour European Destinations

New Report Offers Insights into Summer Travel Trends

Sojern Q1 insight: How current events impact consumer travel search

Thailand emerges as only Asia Pacific destination in top 10 by global tourists

Batter Up: Hit a Home Run with Travelers Through Predictive Analysis

Travel Forecast: European Vacations Coming

The Big Middle East Report

Vacation Search Habits: Where Global Travelers Want to Go This Season

Here's where the world is traveling so far in 2015 and where everyone is headed this summer

How to harness your smart data

Sojern: Weaker Euro Leads to Higher European Travel

US Interest in Travel To Cuba increases

Visa Rules & Conflicts Impact Travel Trends In Egypt, Tunisia

Weaker Euro Draws More Tourists to Europe for Summer

Weaker Euro Spurs Summer Travel Planning to Europe

CONTENT IS KING, COMMUNITY IS QUEEN, AND COMMERCE IS THEIR ROYAL OFFSPRING

The One Major Downside to a Strong U.S. Dollar

Sojern Talks Travel Ad Trends

2015 Marketing Hall of Femme Honoree

Does Investing in Social Media Advertising Pay for Hoteliers?

ExchangeWire Asia-Pacific Weekly Roundup

Sojern Continues Its Global Expansion

Sojern's expansion sees opening of Singapore and Dubai offices

The Most Popular US Road Trips for Summer 2015

Cuba: So What Now?

Following Expansion In Middle East, Sojern Appoints Stewart Smith As Director Of Sales

Expedia and Priceline attain dominance with different strategies

"Com muita criatividade conseguimos fazer melhor que os tubarões com muito dinheiro"

Viajes Estados Unidos-Cuba: de moda, pero sin olas

Five Caribbean Beaches Where You'll Have the Spring Break of a Lifetime

Travellers Spending More Time to Purchase Hotels than for Airlines

Current U.S. Interest in Cuba Travel Is a Trickle Rather Than a Wave

ITB Berlin Convention: obtaining, contributing and sharing knowledge

ITB Berlin Kongress: Zuhören, mitreden, teilen

Napa Valley's Arts in April partners wineries, hotels and artists

How Predictive Analytics Are Changing the Travel Industry

Sponsored Content - Ripe for a Consumer Backlash.

Strong Dollar Translating into Demand for Europe Travel

Infographic: Sojern quarterly insights shed light on travel trends

Will the Strong Dollar Scare Away International Tourists?

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