Consumers are turning to new forms of media for trip recommendations, and for travel marketers, this is an incredible opportunity to connect with consumers in new and exciting ways, such as visual storytelling.
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Sojern’s 2019 Report on Facebook and Instagram Advertising for Travel explains how Facebook and Instagram connects travel brands to travelers.
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Learn how to use native ads to engage in-market travelers without being intrusive. Sojern shares three helpful tips on how to run successful native ads.
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Travolution sat down with Volkan Cagsal, CEO and Founder of Adphorus, to learn how Adphorus applies data science to human behaviour.
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Without the data to make informed advertising decisions, the ability to accurately measure campaigns falls flat. Use data to close your measurement gaps.
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Sojern’s 2019 Report on Travel Advertising explains how travel marketers can effectively reach consumers in today’s ever-evolving digital landscape.
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Skift sat down with Kurt Weinsheimer, Chief Solutions Officer at Sojern, to dive into some of the 2019 Skift Megatrends around personalization.
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Reach a highly targeted audience and engage with in-market travelers through the power of CTV advertising.
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Travel tech predictions for 2019 are in. Stephen Taylor, SVP at Sojern, shares his predictions around voice-powered assistants, AI, blockchain, and chatbots in the next year.
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Shifts in how video is distributed and consumed have opened the doors to new ways of video advertising. In order to reach and engage audiences, advertisers will need to adapt.
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