4 Ways to Streamline the Mobile Hotel Booking Process
November 13, 2018
The fastest way to improve your hotel booking rates on mobile devices is to ensure that the customer experience is streamlined.
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Articles: Hotel Marketing
Inspire the Dream Today, Prepare for the Searches of Tomorrow
October 23, 2018
Estella Hale of SHR explains how hotel marketers can prepare for the travel searches of tomorrow by providing inspiration today.
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How to Anticipate Traveler Needs Over the Holidays
October 16, 2018
Use your holiday hotel marketing strategy to anticipate travel needs with personalized experiences to secure hotel bookings.
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Sharing the Passion for Direct Bookings
October 8, 2018
Improve relationships between marketing, digital, and revenue teams. Cady Wolf, VP of Strategic Accounts at Sojern, explained during 2018 Direct Booking Summit.
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Hotel Marketing Insights: Make an Impact During the Dreaming Stage
October 4, 2018
Sojern’s latest Hotel Insights Reports explains why hotel marketing strategies need to reach travelers early in the path to purchase.
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Create Magic with your Hotel Marketing this Holiday Season
September 18, 2018
Serve and delight throughout the holiday traveler’s booking process with a thoughtful holiday hotel marketing strategy.
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Want to Drive Direct Bookings But Don’t Know Where to Start?
May 3, 2018
With global programmatic ad spend expected to reach nearly $64 billion in 2018, it has become a marketing tactic that is hard to ignore. In our Hotelier’s Guide to Digital Marketing, we explore how to use programmatic display to increase direct bookings.
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Muckross Park Hotel & Spa Drives over €97k in Direct Bookings with Sojern and RevDirect
April 26, 2018
Ireland consistently punches above its weight on the tourism front. After six consecutive years of growth, a record 10.3 million people visited the Emerald Isle in 2016. That’s more than double the actual population of the country!
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Using Native to Advertise in a Less Intrusive Way
April 24, 2018
By 2020, it’s estimated that 63% of global mobile ad spend will be on native. By adding this ad format to your marketing mix, you can reach travelers at all stages of their path to purchase.
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Único Hotels Grows Direct Booking Revenue As Much As 31% YOY with Sojern
April 19, 2018
This January, the Guardian reported that Spain ousted the United States as the second most popular destination worldwide.
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