Findings from The 2020 Report on Travel Advertising in North America
February 10, 2020
North America invests heavily in advertising. Find key findings from State of the Industry: The 2020 Report on Travel Advertising in North America here.
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Sojern’s Travel Marketing Blog
The Latest Insights, Analysis, and TrendsNo cookies? No problem. What’s Next for AdTech (and Sojern)
Google plans to eliminate 3rd-party cookies within the Chrome browser ecosystem in two years. Here is how we plan to keep pace.
No cookies? No problem. What’s Next for AdTech (and Sojern)
February 5, 2020
Google plans to eliminate 3rd-party cookies within the Chrome browser ecosystem in two years. Here is how we plan to keep pace.
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Key Trends from Sojern’s 2020 State of the Travel Industry Report
January 29, 2020
Curious where others are spending and the future of travel advertising? Find key trends like these from our state of the industry report here.
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Findings From the 2020 State of the Industry Report
January 23, 2020
In our state of the industry report we gather perspectives from more than 1,100 travel marketers to learn from each other. Here are some of our findings.
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Importance of Driving Direct Bookings for Independent Hoteliers
January 19, 2020
Independent hoteliers agree that driving direct bookings is their number one challenge. But why is it important? And what can they do to drive more?
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How to Manage Your Attraction Visitors’ Expectations
January 15, 2020
Reviews, photos on outdated travel sites, and your own website all contribute to visitors’ expectations. Break through the noise to manage expectations.
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