Sojern’s Travel Marketing Blog
The Latest Insights, Analysis, and TrendsHow to Anticipate Traveler Needs Over the Holidays
Use your holiday hotel marketing strategy to anticipate travel needs with personalized experiences to secure hotel bookings.
Why Programmatic Advertising is Essential to Travel Marketers
October 17, 2018
Programmatic advertising increases ROAS by targeting travelers in real time with relevant ads based on their travel intent.
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How to Anticipate Traveler Needs Over the Holidays
October 16, 2018
Use your holiday hotel marketing strategy to anticipate travel needs with personalized experiences to secure hotel bookings.
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Sojern Singapore: The Fastest Growing Office in the East
October 11, 2018
Learn why after only two years, Sojern's office in Singapore has seen over 2000% growth and continues to have a ton of fun—making it the place to be for Sojern's APAC team.
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Where Travel Marketers Should Aim Their Focus
October 10, 2018
Knowing where and when to focus energy for conversions is never easy. To learn more, we sat down with Sojern’s Ed Stevenson and Angela Canny.
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Sharing the Passion for Direct Bookings
October 8, 2018
Improve relationships between marketing, digital, and revenue teams. Cady Wolf, VP of Strategic Accounts at Sojern, explained during 2018 Direct Booking Summit.
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