Explore Blog
Driving Bookings on Your Attraction’s Website
Tips to make it as easy as possible for your customers to book with you.
Growing Confidence Through Empowerment: What Women Need to Advance in Travel
Cady Wolf shares her top five ways for empowering women.
Sojern Launches on the Xola App Store
Tour and activity operators can drive direct bookings to their site.
The Role Creative Testing Plays in Data-Driven Marketing
Data-driven marketing should be at the root of every decision you make.
Finding Your Digital Co-Op Partner for Destination Marketing
Maximize the potential of your destination marketing co-op.
How to Influence Hotel Guests With a Multichannel Approach
Customers use different forms of tech to jump from search to social media.
5 Ways to Design Effective Hotel Ad Creative
Our top five findings can dramatically improve campaign performance.
DMO Travel Advertising Trends in 2019
Over 600 travel marketers weighed in on the biggest marketing challenges.
Sojern Gives Back 2019 Day of Action
SGB was created with the idea of making a global impact on a local level.
How Instagram Breathed New Life into Destination Marketing
Nearly 96% of travelers use Instagram to get their dose of travel inspo.
Facebook and Instagram Advertising for Travel: Key Trends Revealed
Facebook Ad Usage is Increasing Across All Formats
Sojern Women Break the Engineering Mold
Sojern is dedicated to increasing representation of women in STEM.
3 Tips for Successful Native Ads
Utilize native as an effective ad format for connecting with users.
How DMO, Hilton Head Island, Attracts Visitors Through Instagram Stories
Many DMOs turn to social media to inspire people through visual media.
5 Tips To Attract and Commit Your Next Customer to Your Brand
Instagram has forever changed how people engage with each other.
2018: A Year of Giving Back at Sojern
Here at Sojern, we focus on making an impact at the regional level.
Using Video Ads to Reach Highly Targeted Audiences
Drive awareness and increase engagement with video advertising.
Empowering Women in the Workplace
Women finding equal ground in leadership roles can make a major impact.
4 Ways to Streamline the Mobile Hotel Booking Process
Create a smooth mobile experience for both the hotelier and their customer.
Uniting to Empower the Omaha Community
Sojern receives volunteering award from United Way of the Midlands.
Why Programmatic Advertising is Essential to Travel Marketers
Programmatic advertising is essential for travel marketers.
Sojern Gives Back to Promote Literacy
We partnered with the United Way of the Midlands to promote literacy.
Sojern Omaha Voted as a Best Place to Work
Sojern was recently voted one of the Best Places to Work in Omaha.
How Sojern and Strategic America Drove a Half Million in Travel Spend to Iowa City
Iowa City seeks to stand out in a competitive destination market.
Sojern is an Ad Age Best Place to Work
Sojern secures a spot on Ad Age's Best Places to Work.
Sojern’s Tourism Team Takes on Disaster Relief
Richard Black shares how tourism can bounce back after mother nature hits.
Sojern Earns Official Badged Partner Status with Bing Ads
Sojern is proud to share that we are an official-badged partner with Bing.
Hotelier’s Guide to Pixels and Cookies
Learn the difference between cookies and pixels, and using them together.
Sojern, Travel’s Direct Demand Engine, Earns Google Partner Status For Search, Mobile
We are excited to announce a new level of partnership with Google.
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