The Future of Travel Advertising Without Cookies

Cookieless World Webinar Series

Wednesday, March 17th, 9AM PDT /16:00 GMT

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Sojern’s Cookieless World Webinar Series

With so much unknown about our cookieless future and what it means for advertising, we wanted to provide travel marketers with an educational, four-part webinar series to help the industry get past the buzz and understand what it will mean for business. 

Our first webinar will lay the groundwork by providing an overview of the current digital marketing landscape, what role cookies play and how they support your advertising, and what the transition means for travel marketers. Attendees will leave knowing how they can prepare their campaigns and have their questions answered by advertising experts.

Hosted By:

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Mitchell Sanford, Manager, Audience Strategy & Development, Sojern

As Sojern’s Manager of Audience Strategy & Development for the Americas region, Mitchell is responsible for helping some of the world’s largest travel brands exceed their digital marketing goals through the execution and optimization of programmatic campaigns. With over 7 years of ad tech experience, he approaches new initiatives with an analytical mindset and technical expertise to acquire, retain, and develop Sojern’s travel-data footprint. Mitchell is a Nebraska native living on the East Coast with his wife & two dogs, and he’s looking forward to the day he can once again cross travel destinations off his bucket list (next up, Croatia!).

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Vijay Bhagani, Senior Manager Audience Strategy & Development, Sojern

With over 20+ years working in travel, Vijay joined Sojern to look after the company’s audience partner relationships, and is currently responsible for the EMEA and APAC regions. Prior to Sojern, Vijay spent over 17years within the aviation industry working for Air France / KLM and Qatar Airways in various capacities including Digital Marketing and Revenue Management. In addition, his travel career also featured 3+years within the hospitality industry in a Partnerships and Affiliates role for Octopus Travel (OTA). Needless to say, Vijay loves everything about travel!