Learn how Hertz and Sojern drove incremental bookings throughout the purchase funnel

Case Study

Hertz operates Hertz, Dollar, Thrifty and Firefly car rental brands in more than 10,300 locations globally. The team partnered with Sojern to broaden its traditional online marketing channels, and drive incremental bookings at every stage in the purchase funnel.

DOWNLOAD THE CASE STUDY TO SEE HOW SOJERN HELPED HERTZ:

  • Drive 45,000 bookings over a period of nine months
  • Achieve and maintain aggressive CPAs
  • Scale performance to new markets

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